Case Study: The Art Business Conference

The Art Business Conference - London 2016 Victoria Borwick, MP for Kensington

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The Art Business Conference is a one-day conference held in central London, for art market professionals. Through presentations, Q&As, panel discussions, and workshops, industry experts share advice and insights on many of the key factors in running a commercial art or antique business or collection.

We have covered 3 Art Business Conference events in London and New York so far. Here are the results from one of them;

We delivered:
– 1 specialist photographer for 8 hours
– Highlights of the event
– Live Images
– 300+ expertly edited images
– 24-hour photo delivery
– Individual online galleries for speakers, sponsors and stands
– Individual selection and gallery for Press purposes.

What we achieved:
– An increase in Online Engagement of 500% at first event in London with Live Images and correct targeting, which achieved 350,000 online impressions on the day
– Increased brand awareness
– Increased RoI for sponsor and attendees
– A consistent visual narrative for both events, in different countries.

Take a look at some of the images from The Art Business Conference events below:

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